Most luxury properties invest heavily in their gym and amenity facilities — but the day-to-day programming, staffing, and resident engagement falls flat. AFR Wellness closes that gap, at no cost to you.
An unmanaged amenity space typically sees participation from only 10–15% of residents. A professionally programmed one gets that number to 30–40% — and that shows up directly in resident satisfaction scores and lease renewals. AFR Wellness turns your amenity space into your strongest retention tool.
One group fitness session every two weeks for all residents — HIIT, strength, mobility, and core formats tailored to your community's demographic profile. Cost to the property: $0.
A consistent, visible instructor presence on-site — not a rotating cast of contractors. Your residents get to know their coach.
Residents who want more opt into small-group bootcamps, personal training, or massage/recovery — billed directly between AFR Wellness and the resident. No involvement required from the property.
Once residents are engaged with the free biweekly classes, many properties choose to add a dedicated weekly class — a specific format your residents are asking for, on top of the free baseline.
Brings total programming to 4 classes a month (1x per week) — 2 more sessions on top of the free biweekly baseline, billed directly to the property.
This tier comes with a commitment to AFR Wellness as your building's exclusive fitness provider.
There's no retainer, no staffing cost, and no budget approval required to get started. The only ask is access to your fitness space for scheduled classes. We're offering qualifying Florida communities a 60-day pilot to prove the model before any long-term commitment.
The free group classes cost you nothing. There's no budget required to get started — the only investment is letting us use the gym space twice a month.
That's exactly the problem we solve. Unmanaged gym spaces get used by 10–15% of residents. Our programming gets that number to 30–40%, which shows up in your resident satisfaction scores and lease renewals.
We're not a personal trainer rental. We're a full programming and community-building operation — we bring the curriculum, the accountability structure, and the upgrade path, not just someone to count reps.
We offer a 60-day pilot. If residents aren't engaging with the free classes within that window, we'll reassess the approach together. The free entry point is designed specifically to remove that friction.